Marketing Your Flea Market Business Course Lesson 4: Website Marketing Strategies
In this lesson you will discover the benefits of having a website for you flea market business and learn some website marketing strategies.
Why would you create and advertise a website to promote your flea market business? This lesson will highlight the advantages of using a website to market your business and will outline some of the ways the website can be useful.
Using a website to market your business on the Internet allows you to:
- place descriptions and photos of your products or services
- sell your products directly from your website
- reach a large, worldwide audience
- have a storefront which is open 24 hours a day
- build a relationship with your customers
You could also use your website generate a profit in other ways than through direct sales to customers. Some of these methods include:
- selling advertisings space
- promote related affiliate programs
- sell information products (ebooks, video products, audio products, etc.)
- generate leads for other businesses and get paid
- recommend related service businesses for a referral fee
- place google ads on your site
- put a link to your ebay store or ebay auctions
- many other options…
I hope that you can see how important having a website is to your flea market business. There are many companies that provide website hosting. How do you choose which one is best for your flea market business? Use Choose It! to choose the best one. [Note: Link opens in a new window.] Below are some reviews of web hosts to get you started.
Website Hosting Reviews:
All web hosts are not created equal. A lot of hosting companies will tell you that they provide all the tools that you will need. While this is true, take a look at this video for a funny analogy of how you will receive these tools.
Every flea market vendor’s needs are different. Some vendors may be more net savvy than others. Most flea market vendors will only want a simple website without all the bells and whistles. Below are some hosting companies for flea market vendors to consider.
Internet Based Family Easy Website Builder: This is the web host that I recommend to my own vendors. This host provides a good amount of tools and easy step-by-step instructions for setting up your website. The features offered by this host should cover the needs of most flea market vendors. Check out their 10 day free trial
Bluehost: This host provides a few more tools than the host above, however, the instructions for using these tools are not very clear and are a good example of the hosts referred to in the video above. If you have some experience or knowledge of scripts and what they do, then this host may provide you with what you are looking for. I use this host to run my BANS software at www.wholesale-flea-market-items.com. You can find out more about this host here.
SBI: This is the web host that I use for this site. In my opinion this is the best hosting available online. With all the tools in one place for one price, and all the support I need. Learn how you can use SBI to promote your flea market business.
Unlike most other web hosting companies, SBI not only provides you with hosting and site building. SBI gives you all the tools you need and the roadmap (the Action Guide) that tells you when and how to use those tools. Not to mention the access to forums where you can get help, ask questions, and share ideas. I consider the people in the forums to be my mastermind group. I can follow the path of other successful SBIers or get ideas or suggestions to create my own path. If you would like to be my guest and check out the forums, use the contact us form and let me know.
In the next lesson you will learn some email marketing strategies.
Lesson 1 Lesson 2 Lesson 3 Lesson 4 Lesson 5
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